{"id":27543,"date":"2026-11-06T15:28:40","date_gmt":"2026-11-06T14:28:40","guid":{"rendered":"https:\/\/www.vmm.eu\/?p=27543"},"modified":"2026-11-06T15:28:42","modified_gmt":"2026-11-06T14:28:42","slug":"azaleia-olympikus-store","status":"publish","type":"post","link":"https:\/\/www.vmm.eu\/en\/azaleia-olympikus-store\/","title":{"rendered":"Azaleia Olympikus Store"},"content":{"rendered":"
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Located on a prominent corner facing the shopping center\u2019s central plaza, the store uses its dual fa\u00e7ade to maximize visibility, accessibility, and connection with its surroundings.<\/p>\n

The design integrates Olympikus and Azaleia, two footwear brands with distinct identities, through a common architectural language based on curved geometries and material expression. A signature illuminated arch extends across both fa\u00e7ades, framing the entrance and visually connecting the store with the exterior.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>

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Inside, curves define each brand differently: dynamic and energetic for Olympikus, soft and elegant for Azaleia. This language extends into the furniture and display systems, creating a cohesive environment while maintaining each brand\u2019s individuality.<\/p>\n

The restrained material palette combines steel, wood veneers, textured white walls, exposed concrete, velvety textiles, transparent acrylics, and reflective surfaces. Along the lateral fa\u00e7ade, a custom steel-and-glass display preserves transparency and increases product exposure, while flexible display solutions respond to each brand\u2019s needs.<\/p>\n

The result is a fluid and unified retail experience where architecture, materials, and product display reinforce brand identity and strengthen the relationship between the store and its context.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>

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Two footwear brands, two distinct identities and one shared store concept. In Trujillo, Olympikus and Azaleia come together in a thoughtfully designed retail experience. Discover how curved forms and carefully selected materials bring both brands to life.<\/p>\n","protected":false},"author":106,"featured_media":27548,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64],"tags":[373,377,401],"class_list":["post-27543","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-project","tag-retail-design","tag-retail-design-2","tag-fashion"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-11-13 20:00:23","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/posts\/27543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/users\/106"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/comments?post=27543"}],"version-history":[{"count":3,"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/posts\/27543\/revisions"}],"predecessor-version":[{"id":27566,"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/posts\/27543\/revisions\/27566"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/media\/27548"}],"wp:attachment":[{"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/media?parent=27543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/categories?post=27543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vmm.eu\/en\/wp-json\/wp\/v2\/tags?post=27543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}