Tips
Temporary retail concepts such as pop-up stores and shop-in-shop spaces are becoming increasingly important. They allow brands to test new locations and target audiences while expanding their presence flexibly. At the same time, the demands on planning, design and implementation within short timeframes are increasing. Flexible partners who bring together store design, shopfitting and visual merchandising are therefore in particularly high demand.
Find out more about the opportunities this creates for specialised service providers here.