Honor’s new flagship store in Shenzhen demonstrates how retail can evolve from product display into an immersive spatial experience. Technology, nature, and everyday life merge into an environment that not only informs visitors but actively engages them. The store invites visitors to experience future technologies as a natural part of daily living.
Retail advisory is facing a fundamental shift: artificial intelligence is increasingly taking on tasks that were long considered deeply human. The article explains why agentic commerce is more than just a technology trend—and what it truly means for retailers, brands, and customers.
Retail is undergoing a transformation, as 2025 marks the moment when store design began to rebalance efficiency in favor of sensoriality, wellbeing, and genuine human connection. In a time of digital overstimulation, retail spaces are becoming places of experience, slowdown, and relationship – a shift that clearly shows why new spatial strategies are crucial for future retail projects.
Discourse about 3D printing tends to revolve around sustainability, which is, of course, a major benefit of using the technology if using recycled plastic or biomaterials. But 3D printing can be used to reach certain objectives like high customization compared to traditional techniques and crafting a cohesive brand identity. See five stores that are using the technology innovatively.
Companies across the retail sector have shown resilience despite a turbulent start to the Transformative Twenties.
As an internationally operating architectural office, caspar.schmitzmorkramer conducts research on relevant topics of the industry in its own caspar.esearch.
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