The former DIESEL store closed its doors some time ago, but the Milan-based fashion brand is now returning to the city centre with a new store featuring bold new design codes that evoke the irreverent youth culture of days gone by, but with a contemporary twist. Read more about the DIESEL store.
With the new M-i-d concept store, Curiosity demonstrates how a monochromatic use of color and experiential design choices can transform an ordinary department store space into a seemingly stand-alone retail space.
POISON GAL's flagship women's fashion store is inspired by the 1969 film "The Pool" by Jacques Dereux. The film revolves around a swimming pool, and this aquatic theme is also reflected in the boutique's interior design. Find out more about the unique showroom.
Reebok, a sportswear brand is now taking a new direction. The interior concept of the new Reebok flagship store reveals a new first-generation sportswear brand concept: „Superhero Re-landing“. Check out the new concept for the Reebok flagship store.
At a time when retail is undergoing digital transformation, the beauty sector is defying the odds by continuing to invest in inspirational physical storefronts. Moving forward, experiential retail will play a vital role in building loyalty among the category’s discerning consumers.
Mango, one of Europe's leading fashion groups, has consolidated its international expansion by tripling its presence in India over the past two years, where it has also launched its Mango Man collection. Learn more about Mango's success in India.
The global retail expansion of Byredo continues to move forward, and the new Bangkok store was set in collaboration with Stockholm architect.
Playfulness and surrealism were combined with a modern twist in one store for Dyce, an emerging dessert salon. Formroom introduces the new brand identity.
Christmas time and lights, energy crisis and war - how does that go together? The fashion trade has decided that the shop windows need to be in the right mood. Light and, above all, emotion are absolutely essential, especially in gloomy times like these. Textilwirtschaft presents five special Christmas windows from the German fashion trade.
During the COVID 19 pandemic, retailers moved quickly to ensure seamless delivery of goods and services. FRAME highlights the innovative solutions companies.
The VMM would like to offer you an insight into "L'Arreda Negozi", an international magazine for store furniture and innovation. In the latest issue, the magazine focuses on innovative solutions for stores, store windows and events.
Karin Wahl, board member and Christoph Stelzer, president of the VMM were interviewed by trade journalist Konny Scholz and talked about the importance of shop windows for a healthy retail fabric.
